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Improving South Carolina’s Environment for High-Impact Companies

If you are a regular listener to this program, you’ve probably heard one of our regular guests, John “Swampfox” Warner talk about the need for more high-impact companies in South Carolina, the kind of companies that are high growth, pay high wages, and are here to stay.  Our next guest says he has heard that call and is doing what he can to move that conversation to the next level.

Mike Switzer interviews Dirk Brown, director of the Faber Entrepreneurship Center at the Darla Moore School of Business at the University of South Carolina in Columbia.

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After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.